Resume
Work
Experience
January 2024 - Present
Marketing Associate
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Develop and implement print and digital strategic marketing campaigns that increase customer engagement through market trend analysis and customer feedback
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Analyze market trends and customer feedback to update product positioning and marketing strategy
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Produce promotional materials and business development proposals to establish B2B partnerships
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Manage CRM database to personalize communications and support targeted marketing initiatives
June 2021 - January 2024
Registered Behavior Technician
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Collected, analyzed, and communicated complex behavioral data to support evidence-based interventions
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Collaborated with cross-disciplinary teams on communication strategies tailored to individual needs
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Participated in team meetings to evaluate effectiveness of current strategies and recommend adjustments
October 2019 - May 2021
Mental Health Technician
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Facilitated therapeutic group sessions with diverse audiences and monitored patient behaviors
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Collaborated with healthcare teams to provide comprehensive patient care and support
October 2017 - August 2018
Student Ambassador
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Led prospective student tours, promotional events, and offered hands-on support during registrations periods
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Communicated effectively with diverse audiences about institutional resources and opportunities
Education
May 2025
Master of Science in Marketing | University of Illinois at Chicago
Coursework: Brand Management, Marketing Management, Consumer Behavior, Product Planning, Marketing Analytics, Marketing Research, Negotiations, Business Intelligence and Technologies in Marketing, Digital and Social Marketing
December 2020
Bachelor of Science in Liberal Arts and Sciences | University of Illinois at Urbana-Champaign
Skills
& Expertise
​Marketing​
Customer Experience Focus, Content Creation & Copywriting, Inbound Marketing
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Technical Skills
​Digital Marketing Tools (Canva, Adobe CS, Hubspot, SlickText, WordPress, Wix, Capcut)
Familiarity with Google Analytics, Tableau, Mailchimp, Profit & Loss Analysis, Budget Management
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Soft Skills
​Cross-Team Collaboration, Leadership, ​Time Management, Creativity
Associations
December 2024 - Present